SmartDigital
performance marketing together
Since 2018, we've helped businesses grow through data-driven marketing solutions
"We believe every small business deserves a fair chance to succeed online. At SmartDigital, we're building a future where African entrepreneurs can grow their impact through smart, data-driven marketing — no matter their size or budget."
A comprehensive performance marketing platform designed specifically for the unique needs of African SMEs
SmartDigital is an all-in-one performance marketing platform that empowers African small and medium enterprises to compete effectively in the digital age. Since 2018, we've been dedicated to leveling the playing field for businesses across the continent.
Our platform combines cutting-edge technology with deep market insights to deliver measurable results. With SmartDigital, you can plan, execute, and track marketing campaigns across multiple channels from a single dashboard.
Designed specifically for the African market, we address unique challenges such as varying internet connectivity, diverse payment systems, and multilingual audiences. Our solution helps businesses overcome these barriers to achieve sustainable growth.
By adopting digital marketing platforms like SmartDigital, African SMEs can increase brand visibility, engage customers more effectively, and drive sustainable growth in competitive markets.
Our four-step process simplifies performance marketing for businesses of all sizes
Define your business parameters, marketing goals, and target audience. Customize the platform to match your specific industry needs.
Create multi-channel marketing campaigns using our intuitive tools. Allocate resources and set performance targets.
Launch your campaigns and monitor performance in real-time. Our Digital Agent system ensures seamless execution.
Access comprehensive reports and analytics. Continuously optimize your marketing efforts based on data-driven insights.
Choose the perfect plan for your business needs
Ideal for small businesses getting started
Perfect for growing businesses
For large businesses with complex needs
Discover the advantages of our performance marketing platform
Make informed decisions with real-time analytics and comprehensive reporting on all your marketing activities.
Reduce marketing costs by up to 40% while increasing ROI through targeted campaigns and optimized spending.
Designed for Africa's mobile-centric market with responsive interfaces and SMS integration capabilities.
Enable seamless teamwork with role-based access, task assignments, and progress tracking features.
Save time with automated campaign execution, follow-ups, and reporting based on predefined rules.
Enterprise-grade security with compliance features for data protection regulations across African markets.
Comprehensive tools to manage your entire marketing lifecycle
Configure platform for your specific industry requirements
Manage your business information and branding
Add team members and assign roles
Define and categorize marketing resources
Configure and connect your marketing channels
Add and manage your offerings
Create training materials for your team
Define KPIs and performance indicators
Setup channels for specific campaigns
Organize and allocate marketing resources
Create, schedule, and monitor campaigns
Monitor prospect journey through sales funnel
Manage AI-assisted marketing agents
Digital transformation is critical for business growth in today's competitive landscape
African SMEs face unique challenges in today's rapidly evolving business environment. Marketing software like SmartDigital provides the tools needed to overcome these obstacles and achieve sustainable growth:
Studies show that SMEs adopting digital marketing can increase visibility by up to 80%, improve customer engagement by 60%, and boost sales by an average of 30% within the first year.
Success stories from businesses across Africa
"SmartDigital has transformed our marketing efforts. We've seen a 40% increase in leads since we started using the platform."
Marketing Director, Lusaka Foods
"The reporting features alone are worth the investment. We can now make data-driven decisions that actually impact our bottom line."
CEO, Harare Manufacturing
"As a small business, we couldn't afford a full marketing team. SmartDigital gives us the capabilities of an agency at a fraction of the cost."
Owner, Lagos Fashion House
Reach out to our team for more information or to schedule a demo
Blantyre, Malawi | Lusaka, Zambia | Harare, Zimbabwe
support@itafrica.online